In-Person Live Course

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Leading Digital Marketing Course: From Beginner To Advanced

Get hands-on, practical, real-world digital marketing skills, and post-training support & mentorship. Learn to think like a marketer.

Designed for beginners & highly actionable
In-demand marketing skills for Meta and Google (SEO)
Taught by experienced digital marketers, alumni, and instructors

Pay little or no cash with government subsidies:

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The world's leading companies hire our graduates

Course Overview Course Details Course Syllabus Why Rocket Academy?Fees & Schedules Financial Support How to Apply Our Graduates Our Instructors FAQs

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Learn Digital Marketing with Rocket Academy

Why Learn Digital Marketing?

McKinley Marketing Partners’ annual trends report shows that 61% of companies surveyed plan to add digital marketers to their teams. And when it comes to digital marketing job growth in Singapore, research shows that digital marketing job postings have risen 345% since 2020.

Source: Lightcast™. April 2020 – January 2023.

Who Is This Course For?

Our Singapore Digital Marketing Course is our best entry-level course for aspiring marketers, business owners and professionals looking to run smart, customer-focused digital and social media marketing campaigns backed by strategy and data.

You can expect to meet a diverse range of students in the classroom, including:

Traditional Marketers
Marketers who want to upgrade and diversify their skill set to gain confidence in various digital platforms and digital marketing analytics, leverage AI tools, and effectively manage digital teams.

Current Professionals
‍Copywriters, Designers, Business Development executives, and Product Managers who are looking to collaborate more effectively with their marketing counterparts.

Entrepreneurs & Freelancers
‍Entrepreneurs (business owners) looking to digitally grow their online sales, expand their client reach, or turn a passion project into a reality.

Students and Recent Graduates
‍Junior marketers, recent graduates, and career changers seeking a foundational skill set and confidence to succeed on the job.

Digital Marketing Skills You’ll Learn

Introduction to Digital Marketing
Google Trends
Search Engine Optimisation (SEO)
Meta Ads Manager
Email Marketing
Digital Marketing Analytics like Google Analytics
Content Marketing and Social Media Marketing Strategies
Managing and Optimising Ad Campaigns

In-Person Singapore Digital Marketing Course For Beginners (Certified)

Your Journey To Becoming A Certified Digital Marketing Strategist

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Digital Marketing Fundamentals is our 3-day introduction course on essential digital marketing concepts where you will learn how to confidently run digital marketing campaigns in an engaging and fun manner.

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Our graduates are all taught how to think like digital marketing strategists. This vital component of marketing is what distinguishes them from those who take regular online digital marketing courses and enables them to succeed in the digital era.

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Build Digital Marketing Capabilities That Focus On Your Foundation

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We are wary of being another short course that promises overnight results. Our course has been specifically designed to build a foundation so that you will not have gaps in your learning when you take on more advanced digital marketing courses. You can expect our instructors to drill deep into basic concepts and avoid touch-and-go approaches.

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You will gain practical knowledge through building digital marketing strategies and social marketing strategies, ideating impactful digital content and executing simple campaigns — all the digital marketing essentials that you’ll need to make key marketing decisions.

In-Person Live Classes

Modules Coming Soon

1 Instructor + TA support

Modules & Syllabus: What you'll learn

From Beginner To Advanced: We take you through the fundamentals of Digital Marketing with our comprehensive and hands-on curriculum, covering topics such as search engine marketing (including search engine optimisation), email marketing and social media marketing on digital platforms.

We will also cover digital marketing analytics, where you will learn how to transform digital marketing data from data analytics tools (like Google Analytics) into actionable SEO strategies.

Module 1: Social Media Marketing

Topics

Understand your target audience and where to reach them
Craft your content strategy for social media marketing
Paid & organic marketing
Leveraging on AI tools for Marketing Campaigns
Identifying trends and ideas with Google Trends

Module 2: Social Media Analytics

Topics

Understanding the types of campaigns and objectives (Traffic, Lead Generation, Awareness etc.)
Key Performance Metrics (Reach, Engagement, Impressions, CPC and others)

Module 3: Search Engine Optimisation

Topics

Introduction to SEO
SEO tools for websites
Blog and content articles for SEO
Google Analytics and Google Search Console

Module 4: Facebok & Instagram Marketing

Topics

Getting started on Meta Ads Manager
Launching and managing your Facebook Ad Campaign
Comprehensive overview of Facebook advertising formats
Interpreting and utilising data from Facebook Campaign Reports
Assessing your ad campaign performance and optimisation techniques

Download Syllabus

Why Rocket Academy?

As one of the leading tech course providers in Singapore, we’ve made it our job to ensure that every Rocket Academy student is equipped with everything it takes to become exceptional in the workplace.

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In line with our goal to provide quality tech education, our Digital Marketing Course goes beyond mere theory and ensures a practical and hands-on learning experience. We regularly update our curriculum according to industry standards and best practices. Our exercises and modules are designed to help build your skill set and portfolio to boost your career or to land a job in the thriving tech industry.

Expert help via our Community Channel

Networking Events with Industry Experts

Facilitated pre-class learning

Like-minded, high-calibre peers & mentors

Your career success is our #1 priority.

‍High-value network and community

Dedicated Career support

Custom, professional project portfolio

Fees & Schedule

SGD $1,253.50

4.9 Google Reviews (196)

Course fees are SkillsFuture Credits Deductible.

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We believe quality tech education should be affordable. Check out our Fees & Schedule section to see if you might qualify for any of the ongoing government subsidies.

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Course Information
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SkillsFuture Course Title: Digital Marketing Fundamentals

SkillsFuture Course Code: TGS-2022011646

SkillsFuture Training Provider: Biz IQ Academy (53325019J)

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Choose from our flexible course schedules outside working hours. We have night classes available on weekday evenings and day classes on weekends.

Get Started

Somerset

Location: #02-12/13, TripleOne Somerset, 111 Somerset Road

Timing: 9am - 6pm

Slots Available

Session 01

OCT

WED

Session 02

OCT

THU

Session 03

OCT

FRI

Financial Support

Singaporeans aged 40 and above

Course Fee

$1,253.50

70% SSG Subsidy

- $805

SFC Credits 💳

- $448.50

Amount to Pay

Claimable with UTAP after course 🎉

$1,798.5

Singaporeans aged
below 40

Course Fee

$1,253.50

50% SSG Subsidy

- $575

SFC Credits 💳

- $678.50

Claimable with UTAP after course 🎉

$1,798.5

Amount to Pay

Permanent
Residents

Course Fee

$1,253.50

50% SSG Subsidy

- $575

Claimable with UTAP after course 🎉

$1,798.5

Amount to Pay

$678.50

SSG

Singaporeans aged 40 and above are entitled to SkillsFuture Singapore subsidies of up to 70% of course fees, and Singaporeans and Permanent Residents who are below 40 are entitled to subsidies of up to 50%.

SFC

All Singaporeans aged 25 years old and above can use their SkillsFuture Credits to fully offset the remaining fees

UTAP

In addition, NTUC members can utilise UTAP to offset 50% of remaining fees (capped up to $500 per year)

Apply Now

For more information about SkillsFuture and other available funding options, please see: https://www.rocketacademy.co/grants
Got further questions? Reach out to our team.

admission

How To Apply For Our Digital Marketing Courses

Select Class Schedule

Choose convenient classes on evenings or weekends.

Calculate Your Subsidies

Refer to the table above to calculate the amount to pay.

Complete Your Application

Apply via our online form and our team will reach out with more information.

Apply Now Download our course brochure

Get Certified

Pro Tips:

Upon successful completion of this Singapore Digital Marketing Course, you will be awarded a Digital Marketing Certification of Completion. Rocket alumni use this course certificate to demonstrate their digital marketing skills to potential employers and their network.

Job Placement Assistant

Rocket Academy offers Job Placement Assistance to graduates who have successfully completed any of our courses.

Over 1000 hiring partners

Land internship & industry opportunities

Apply your new skills learnt

Get Certified

Pro Tips:

Upon successful completion of this IBF-accredited bootcamp, you will be awarded a data analytics certification recognised by employers in Singapore. VI alumni can use their course certificate to demonstrate skills to employers and their network.

JOB-READY PORTFOLIO

Build A Portfolio-Ready Project

No one wants the run-off-the-mill portfolio. At Rocket, we make it a point to develop portfolios that make you stand out and put your real-world skills on display.

Keep is a mobile healthcare application that stores a patient's medical administrative details. Caregivers can easily stay in the loop on patients' medical appointments, hospitals, medications, and care plans in one place.

Bryan Tan

We have all experienced that one rainy day when you comically open your purse, and look down at the bottom of it. All to contemplate the echoing question-'Where did I spend all my money?!

Kimmi Lee

HEAR IT FROM OUR STUDENTS and graduates

They've secured jobs.

Show all testimonials

"Rocket's bootcamp was what I needed to kickstart my career as a software engineer. In addition to the technical training, what makes the course even more valuable is its focus on developing soft skills, such as working in teams, and presenting our work to people with varying technical backgrounds. A welcome surprise was the amount of guidance we received in our job hunts, even after graduation. I'm especially grateful for the mentorship and friendship of my instructors, peers and seniors, which made the journey all the more worth while."

Liz

Software Engineer

"After working through online courses independently, I realized that having a structured support environment was critical to building technical skills. Rocket was a great place to start - providing mentorship and guidance and also extending support with the daunting job search process. Most importantly, working through a demanding learning process with peers and supportive mentors was extremely encouraging. This gave me the confidence to do a career switch into a full-fledged software engineer - a role which I've found to be challenging but massively rewarding."

Grace

Software Engineer

"Having graduated from bootcamp and taking up a job as a software engineer, I have full confidence in Rocket's ability to help career switchers (like myself) make the transition. The syllabus remains focused on helping bootcampers gain employment as SWEs— from the rigorous algorithms practice (a crucial part of the SWE interview process) to having a comprehensive set of portfolio projects to show employers by the time bootcamp ends. I'm super impressed by the increasing quality and complexity of the projects that bootcampers are producing, it’s truly getting more impressive with each batch!"

Jeremy Lim

Software Engineer

"Like everyone else, I had initial doubts and worries about a ‘career-switch’, but I developed confidence through bootcamp's curriculum and advice from instructors with industry experience. I built a strong foundation and improved on learning new things fast. Building projects from ideation to deployment, both individually and as a group, was also very valuable. I have taken away much more than I expected - not only technical skills, but career advice and meaningful connections. I will definitely recommend Rocket's bootcamp to anyone who is keen in becoming a software engineer."

Kimmi Lee

Software Engineer

"Rocket Academy gave me a supportive and vibrant community of peers, staff, alumni who are really passionate about coding and invested in our collective success. Rocket’s curriculum is not only comprehensive but taught me the important skill of how to unblock myself which is fundamental for every software engineer. "

Hsiu Ping

Software Engineer

"I thoroughly enjoyed the curriculum. It was a great balance of challenge and fun, and my batch mates and I were always supported throughout the learning journey. Not only did I gain relevant technical knowledge and skills, the experience also taught me how to be independent and creative in learning and problem solving."

Ian Yip

Software Engineer

"Rocket was a really challenging but extremely rewarding learning experience. We were immersed in the frontend, backend, and cloud technologies that gave us a solid foundation for dreaming and building a range of projects that I'm still proud of up till today. The student community is very diverse and hardworking. It's always interesting to see the projects they come up with. The Rocket staff are very committed to giving us good exposure to the industry through frequent talks and Q&A sessions. They are good teachers and gave much needed support in job preparation and job hunting."

Jia En

Product Engineer

"Rocket's community was one of the main reasons for me to take the leap of faith to make a career switch with them instead of other bootcamp providers. The camaraderie and energy levels of my coursemates and students of the other batches really value-added to my learning and always gave me motivation to achieve more with each project, which ultimately helped me land my current job."

Dominique Yeo

Software Engineer

"A great bootcamp with very intelligent software engineers as teachers! The curriculum was well paced, making learning really fun and giving enough time for concepts to sink in. At the end of it, it provided me with the confidence and necessary skills to transition into a career as a developer, and more importantly, I left with the skills to teach myself new languages and the classical CS concepts."

Edward Porter

Software Engineer

"Joining Rocket's Bootcamp is one of the best learning experiences I've had. Although the journey was intense, the camaraderie of my fellow batchmates, instructors and alumni were amazing. The projects and assignments were challenging and I love that we could all do them in different levels. The Rocket network and support was really instrumental in my job search, from resume reviews (most comprehensive one I've ever had!), leetcode practice, job scrums and referrals. If you're thinking of making a career switch, definitely give Rocket's Bootcamp a shot! Life is too short to be stuck in a job you don't like."

Dewi

Frontend Web Developer

"Rocket Academy’s bootcamp equipped me with the tools and confidence I needed to make a career switch. It’s specialised and well-structured curriculum, dedicated instructors and network of like-minded individuals created an environment which allowed me to thrive and empowered me to start my career as a Software Engineer."

Shannon Suresh

Software Engineer

Liz

Software Engineer

Grace

Software Engineer

Jeremy Lim

Software Engineer

Jia En

Product Engineer

Dewi

Frontend Web Developer

Meet Our Instructors

We are committed to providing our students with the best possible education and resources – this includes ensuring that you get personalised instruction from industry experts who are passionate about preparing you for success.

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Our dedicated instructors employ a ‘flipped-classroom’ methodology where they prioritise active learning, student engagement, and hands-on training. In addition to a comprehensive curriculum, you get easy and direct access to our instructors for all your questions as they guide you through the course.

Yew Wee here!

Yew Wee

Section Leader

Yew Wee loves running, reading and working out. He also is a foodie and loves any cheap food finds.

Hi, I'm Sam!

Samuel

Section Leader

Samuel loves reading and is a fan of self-help books. He also enjoys a good cup of tea. Recommend him books that changed your life.

Hi there!

Khairul

Section Leader

Khairul enjoys everything local, from local films to music to food! Also used to be a pro-gamer before becoming a programmer

Hi, I'm Sam!

Samuel

Section Leader

Samuel loves reading and is a fan of self-help books. He also enjoys a good cup of tea. Recommend him books that changed your life.

Digital Marketing Courses FAQs

What is Digital Marketing?

Digital marketing is the practice of promoting products or services through digital channels such as search engines, social media, email, and websites. It encompasses strategies like SEO (Search Engine Optimisation), content marketing, PPC (Pay-Per-Click) advertising, and social media marketing to reach and engage with a target audience online.

By leveraging data and analytics, digital marketing enables businesses to understand consumer behaviour, optimise campaigns, and achieve measurable results. It’s a dynamic field that requires staying updated with the latest trends and technologies to effectively connect with customers in the digital landscape.

Is digital marketing hard to learn? Are there any prerequisites for your digital marketing courses?

Not at all! This digital marketing course is suitable for beginners with no prerequisites. You do not need to have any prior knowledge or digital marketing skills.

With that said, this course will be suitable for learners with a marketing degree but have no working experience with digital marketing data or digital channels. Our course has all the key modules needed to build the essential skills required of a junior digital marketing professional. It will help build a strong foundation that will prepare learners to take on more advanced digital marketing courses.

This course, however, is not suitable for existing advertising professionals.

Is It Worth Taking Digital Marketing Courses?

Yes, taking a digital marketing course is definitely worth it, especially if you're serious about learning quickly and effectively.

A good course gives you a clear path to follow, hands-on practice (practical skills), and expert advice, which can be hard to get on your own. Plus, you can earn certifications that boost your resume and make you more attractive to employers.

Can I work full-time while enrolled in your Singapore digital marketing courses?

Yes, you can definitely work full-time while enrolled in our Singapore digital marketing course. We offer flexible class schedules and timings specifically designed to accommodate working individuals, so you can balance your job and studies effectively.

Can I learn digital marketing on my own? What is the best way?

Yes, you can learn digital marketing essentials on your own, but it can be challenging because it requires a lot of discipline and self-motivation. As with any other skill, building up digital marketing capabilities takes focused attention, guidance and practice. A short course helps you stay focused, provides valuable resources, and supports you in mastering the skills you need.

The field of digital marketing is vast and constantly evolving, so staying updated and consistently practising what you learn is crucial. This is why many people opt for structured digital marketing courses—they provide a clear path, expert guidance, and the accountability needed to stay on track.

At Rocket Academy, we make it a point to constantly update our course curriculum to match industry best practices.

What is NOT included in this course?

While we cover plenty of modules in this course, we have intentionally narrowed it down to the core aspects of digital marketing that impact business objectives. This means that we will not cover certain aspects of digital marketing, namely:

Managing Customer Relationships or CRMs
Organising digital marketing events
WordPress Website Development
Executing Display Campaigns (GDN)
Designing Creative Visuals / Creating Engaging Designs
Traditional Marketing Methods
Advanced Data Analytics for Marketing
Advanced content marketing concepts

What are some jobs that I can get after graduating from this course?

With our course, you have a lot more confidence and flexibility when considering a career in digital marketing.

Potential Digital Marketing Career Pathways: Digital Marketing Manager, Social Media Marketing Specialist, Marketing Analyst, Digital Marketer, Content Strategist, E-Commerce Manager, Marketing Project Manager

It’s important to be wary of digital marketing courses and “bootcamps” that overpromise on outcomes: Though our digital marketing course sets a strong foundation, it’s important to note that for a career in the Digital Marketing industry, it will often take more than just a 21-hour course with a digital marketing certificate. If you are looking for a successful job placement, graduates will often need to get more working experience and invest in professional growth (networking, etc). Our course will prepare learners to subsequently take on more advanced digital marketing courses.

Are there guaranteed job placements or company attachments after graduation from this digital marketing course?

We do not offer job guarantees upon graduation. Instead, all our graduates will be put into an interview prep and job support assistance group. Together with other alumni, you will work on resumes, referrals, reviewing JDs and job offers.

Be Wary of Overpromises on Outcomes: Many boot camps and digital marketing courses often overpromise the results they can deliver. This can include assurances of high-paying jobs immediately after completion, guaranteed employment, or an unrealistic level of expertise in a very short time. It's important for prospective students to approach these promises with caution. Researching a course or bootcamp's track record, reading alumni reviews, and understanding the current macroeconomic conditions and employment statistics of past students can provide a clearer picture of what to expect.

Still feeling unsure?

Talk to us! We’re here to help.

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